AD2 Roanoke is an affiliate of the
American Advertising Federation, which is a national program that protects and promotes
advertising. AD2 Roanoke is known for
being a non-profit organization that is young, current, and innovative. I think
this is a very accurate description of AD2 Roanoke because they only accept members
32 and younger; which therefore allows the organization to be comprised of individuals
who are all fresh with new ideas. AD2
Roanoke focuses on providing resources and tools for their young professional
members that will help them succeed in the advertising industry. They host
events like: resume reviews, portfolio reviews, guest speakers, and clinics. I
think one could learn a lot from this organization and seems to be a wonderful opportunity;
however it does concern me that I am just now becoming aware of this
organization. I have been a student here for four years and I have never heard
of this club. I think AD2 Ronaoke has the potential to be extremely popular with
Pamplin students, especially with those who are majoring in marketing, but has
yet to make its name known here at Virginia Tech. I hope the word about AD2
Roanoke continues to spread, because they have a lot of knowledge to share and people
could benefit greatly from it.
Current event question: For a student
who is interested in pursuing a career in the adverting industry, what would
you say is the most important thing in to have in your portfolio?
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